Webinar Invitation —— Chinese Luxury Brand Consumers – a generational, gender and city-tier analysis by Mazars China

As the situation of the epidemic is stabilizing in China, the domestic market is beginning to see a strong rebound in high-end consumption. Active in the second largest luxury market around the world, Chinese consumers are featured with strong capacity and high frequency of luxury consumption. China accounts for more than 33% of global luxury consumption – which is expected to rise to 40% by 2025. How to meet the expectations of this large and potentially diverse range of consumers is a key concern for forward-thinking market practitioners.

With years of business experience and analysis of China’s luxury industry, we find each generation of luxury consumers has their own consumption preference. This time, we bring our survey on Chinese luxury consumers of four generations and invite experts from luxury industry to discover the connection between luxury consumption behaviours and ages, values, lifestyles and social backgrounds, and look into future consumer trends of the luxury sector in China.

We are very delighted to bring high profile panellists to share their insights:

Lawrance SHUM

Chief Operating Officer of Galeries Lafayette China

Stephane WILMET

Chief Consumer Officer of L’Oréal China

Mathieu DELMAS

Managing Director of Piaget China

SPEAKER

Dr. Julie LAULUSA
Managing Partner - Mainland China

Mazars

 

EVENT DETAILS

Date:

Thursday, 28 May 2020

Time:

4:00-6:00 pm (Beijing Time)

Language:

English

Fees:

Free

Registration:

Scan QR Code via WeChat or click here to register